Emperior Wear Privacy Policy

Last Updated: February 28, 2025

This Privacy Policy (“Privacy Policy”) describes how Emperior Wear (“Emperior Wear”, “We”, “Us”) collects, uses, and discloses your personal information (defined below) when You visit, use, or interact with https://Emperiorwear.com/ (the “Website”) or any other Emperior Wear controlled social media pages, content, offerings, or advertisements, (collectively, the “Services”), and how you can exercise your privacy rights.

In order to use the Website, you must accept this Privacy Policy when you visit the Website. DO NOT USE THE WEBSITE IF YOU DO NOT AGREE TO ANY PART OF THIS PRIVACY POLICY.

We reserve the right to modify this Privacy Policy at our sole discretion at any time. We may notify you if any material changes to the Privacy Policy affect your rights. It is recommended that you check this page regularly to check for possible updates to the Privacy Policy. Your continued use of or access to the Website following the posting of any changes to the Privacy Policy constitutes your acceptance of the updated Privacy Policy.

This Privacy Policy forms part of the Website’s Terms of Service (the “Terms”). Capitalized terms not otherwise defined in this Privacy Policy have the meaning as defined in the Terms or our other Policies.

If you have questions regarding our Privacy Policy, please refer to the “Contact Us” section below.

1. PERSONAL INFORMATION WE COLLECT

2. HOW WE USE YOUR INFORMATION

3. HOW WE DISCLOSE YOUR INFORMATION

4. YOUR PRIVACY CHOICES AND RIGHTS

5. SECURITY OF YOUR INFORMATION

6. INTERNATIONAL DATA TRANSFERS

7. RETENTION OF PERSONAL INFORMATION

8. CHILDREN’S INFORMATION

9. THIRD-PARTY WEBSITES

10. SPECIAL INFORMATION FOR NEVADA RESIDENTS

11. SPECIAL INFORMATION FOR CALIFORNIA RESIDENTS

12. SPECIAL INFORMATION FOR UTAH RESIDENTS

13. CONTACT US

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1. PERSONAL INFORMATION WE COLLECT

We collect Personal Information from you when you visit or use the Website or the Services. “Personal Information” means information about an identifiable individual, such as, but not limited to, your first name, last name, mailing address, billing address, telephone number, email address, or financial information.

The categories of Personal Information We collect depends on how you interact with the Website, the Services, and the requirements of applicable laws.  We may collect Personal Information that (i) you provide to us such as when you make an order, enter a Giveaway (defined below), or request customer support, (ii) We automatically collect from you or your device when you visit or use the Website or Services, and (iii) we obtain from other sources such as third-party services and organizations.

We may also collect and use your Non-Personal Information. “Non-Personal Information” includes any information that does not personally identify an individual, such as de-identified or aggregated information.

We do not knowingly collect Personal Information from individuals who are located or reside outside of Canada or the United States, or in the province of Québec. If you are from one of these jurisdictions and you believe we have mistakenly collected your Personal Information, please contact us at any time as set forth in “Contact Us” section below. 

1. Information You Provide to Us

We may collect the following information, including Personal Information, that you provide to Us:

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1. Purchase Order Information. If you make a purchase on the Website, We will collect from you your first name, last name, phone number, email address, and mailing address in order to process your order, provide you with your purchase history, communicate with you regarding the status of your order, arrange for shipping, provide you with the products you have ordered, and ensure your orders are not subject to illegal or fraudulent activity.

1. Giveaway Information. If you enter a contest or giveaway (a “Giveaway”) that we offer, We will collect from you your first name, last name, telephone number, email address, date of birth, mailing address, and any other information the Giveaway requires in order to ensure you are eligible to enter the Giveaway, to process your Giveaway entry, to communicate with you regarding the status of your Giveaway entry, and to deliver Prizes to you. If you win a Giveaway where the Prize is an automobile, we may also ask for your driver’s license information and proof of automobile insurance in order to ensure you are fit to receive the Giveaway Prize. As part of a Giveaway, we may share or otherwise publish content that you submit to Us, including information about your entry, your social media handle, profile picture, and public posts or comments that you have made about the Giveaway.

1. Your Communications with Us. If you contact Us for reasons including, but not limited to, requesting information about the Website or a Giveaway, inquiries or comments about the Website or any products offered on the Website, or technical support, We may collect you first name, last name, email address, phone number, and/or mailing address in order to respond to your communications.

1. Surveys. If you participate in surveys that We send to you, you may be asked to provide certain information in order for Us to obtain your feedback and improve your experience with the Website and the Services. The information obtained through surveys will be in an aggregated and de-identified form.

1. Social Media Information. If you engage with Our content on or through a social media networking website such as, but not limited to, Meta, X (formerly known as Twitter), TikTok, or YouTube (collectively, a “Social Media Platform”), we may collect, use, and disclose your Personal Information made available to Us through the Social Media Platform in order to respond to your outreach, analyze your interactions with Our content on the Social Media Platforms, and maintain our presence on the Social Media Platforms.

1. Other Information with Your Consent. We may alsocollect and use other information about you, your device, or your use of the Website and the Services that you provide to Us with your consent.

1. Information Collected Automatically 

We may automatically collect the following Personal Information about you when you use the Website and the Services to help us understand the activity on the Website, to monitor and improve the Website and Services, to manage and analyze data from the Website and our Services, and to detect, investigate, or prevent any actual or potential violations of our Policies or applicable laws:

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1. Device Information. When you visit or use the Website or the Services, we may automatically collect certain information such as your Internet protocol (IP) address, web user settings, cookie identifiers, mobile carrier, browser or device information, WiFi routing information, location information (including approximate location derived from IP address), and internet service provider.

1. Usage Information. We may collect information regarding your use of the Website and the Services, such as pages that you visit before, during, and after using the Website, information about the links You click on the Website, the types of content You interact with on the Website, the frequency and duration of Your activities on the Website, and other information about how You use the Website and Services. 

1. Location Information. We may collect geolocation data (e.g., GPS coordinates) from Your web browser or mobile device when you are accessing the Website and using the Services to determine if you are eligible to use the Website, the shipping options available to you if you purchase a product from the Website, or if you are eligible to participate in a Giveaway. 

1. Cookies, Pixel Tags/Web Beacons, and Other Technologies. We, as well as third-parties that provide content or other functionality to the Website, may use cookies, pixel tags, and other technologies (“Technologies”) to automatically collect information through your use of Our Services. 

• Cookies. Cookies are small text files placed in device browsers that store and remember your preferences and facilitate and enhance your experience on the Website and the Services. For example, cookies can remember your information when you place an order on the Website so you do not have to re-enter that information each time you place a new order.

• Pixel Tags/Web Beacons. A pixel tag (also known as a web beacon) is a piece of code embedded across our Services that collects information about engagement on the Website or certain content. The use of a pixel tag allows Us to record, for example, that a user has visited a particular web page or clicked on a particular advertisement. We may also include web beacons in emails to understand whether messages have been opened, acted on, or forwarded.

• “Do Not Track.” Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. Please note that we do not respond to or honor DNT signals or similar mechanisms transmitted by web browsers.

• Analytics. We may use Technologies to process analytics information on our Website and Services. We may use third-party analytics services such as Google Analytics to help Us process user data, to better understand how Our Website and Services are used, and to improve Our Website by making it more relevant to your interests and needs. This may involve data such as cookies and other device identifiers. If we use Google Analytics, Google may use your data for its own purposes, for example, by profiling or linking it to other data. For more information, please visit Google Analytics’ Privacy Policy. To learn more about how to opt-out of Google Analytics’ use of your information, please click here.

• Social Media Platforms. Our Services may contain widgets connected to Social Media Platforms such as a “share this” button or other interactive features. These features may collect your IP address and information about which page you are visiting on our Website, and may set a cookie to enable the feature to function properly. Your interactions with Social Media Platforms are governed by the privacy policy of the respective Social Media Platform you interact with.

1. Reasons for Collection

The reasons for Our uses of Technologies fall into the following general categories:

1. Operationally Necessary. We use Technologies to allow you to access the Website and Services, to improve security, and to prevent fraudulent and illegal activity from taking place on the Website and the Services.

1. Performance-Related. We may use Technologies to assess the performance of the Website, including as part of Our analytic practices to help us understand how individuals use the Website and Services.

1. Functionality-Related. We may use Technologies that allow Us to offer you enhanced functionality when accessing or using the Website. This may include keeping track of your specified preferences, interests, or past items viewed on the Website or Services.

1. Advertising or Targeting-Related. We may use first party or third-party Technologies to deliver content, including ads relevant to your interests, on the Website or on third-party websites.

2. HOW WE USE YOUR INFORMATION

We use your information for a variety of essential and non-essential business purposes, including to provide the Website and our Services, for administrative purposes, and to market Our products and Services. For any non-essential business purpose, we have provided information in this Privacy Policy for how you can opt out of such collection and use of your information.

• Providing Our Services

We use your information to provide you with the Website and our Services, such as:

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• Managing your Personal Information, purchase orders, and Giveaway entries;

• Providing access to certain areas, functionalities, and features of the Website;

• Answering requests for customer or technical support; 

• Communicating with you about your purchases, Giveaway, activities on the Website, and changes to this Privacy Policy; and,

• Processing your financial information and other payment methods for products purchased through the Website.

• Administrative Purposes

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We use your information to analyze and improve the Website and our Services for Our legitimate interests, or to comply with applicable law, including:

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• Pursuing legitimate interests such as direct marketing, research and development (including marketing research), network and information security, and fraud prevention;

• Detecting security breaches or incidents;

• Determining your eligibility to use Our Website and Services, including under applicable law;

• Determining your eligibility to enter and/or win Giveaways, including under applicable law;  

• Measuring interest and engagement on the Website and on Our Services; 

• Improving, upgrading, or enhancing the Website and Services; 

• Developing new products and services to offer;

• Ensuring internal quality control and safety;

• Authenticating and verifying individuals, including requests to exercise your rights under this Privacy Policy;

• Debugging to identify and repair errors with the Website and Our Services;

• Auditing relating to interactions, transactions, and other activities on the Website;

• Sharing information with third-parties as needed to provide the Website and Services to you;

• Enforcing our Policies; and,

• Other uses as required to comply with applicable laws.

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• Marketing and Advertising our Products and Services

We may use Personal Information to tailor and provide you with customized content and advertisements. We may provide you with these materials as permitted by applicable law, such as by providing you with customized messages or advertising about offers, products, Giveaways, and services available on the Website or the Services that may be of interest to you.

If you have any questions about our marketing practices or if you would like to opt out of the use of your Personal Information for marketing purposes, you may contact us at any time as set forth in “Contact Us” below. 

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2.4 Other Purposes

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We also use your information for other purposes as requested by you or as permitted by applicable law, such as:

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• Anti-Fraud. We may use your Personal Information to ensure the integrity of your use of the Website and Services, and to protect Us against malicious, deceptive, fraudulent, or illegal activity.

• Consent. We may use Personal Information for other purposes that are clearly disclosed to you at the time you provide Personal Information or with your consent for any new purposes which were not disclosed to you at the time you originally provided your Personal Information.

• De-identified and Aggregated Information. We may use Personal Information we have collected about You to create de-identified and/or aggregated information, such as de-identified demographic information, de-identified location information, information about the device from which you access the Website or Services, or other analyses We create. If we create or receive information that has been de-identified or aggregated, We will not attempt to re-identify it, except to comply with applicable law. In the event We need to re-identify any de-identified information We have collected from you, We may notify You to obtain Your consent prior to doing so, in accordance with applicable law.

3. HOW WE DISCLOSE YOUR INFORMATION

We disclose your information to third-parties for a variety of business purposes, including to provide the Website and the Service, to protect Us or others, or in the event of a major business transaction such as a merger, sale, or asset transfer, as described below. We do not sell Our customers’ Personal Information to any third party.

• Disclosures to Provide Our Services

The categories of third-parties with whom we may share your information are described below:

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• Service Providers. We may share your Personal Information with third-party service providers who use that information to help us provide the Website and the Services to you. For example, we may share information with service providers that provide us with IT support, hosting, payment processing, fraud prevention, customer service, e-commerce services, shipping services, and related services. Our e-commerce service provider may ask you for additional Personal Information in order to fulfil your orders, such as financial information. We do not collect, store, or process your financial information.

• Business Partners. We may share your Personal Information with business partners to provide you with a product or service you have requested, such as if you have purchased a product or entered a Giveaway. We may also share your Personal Information to business partners with whom we jointly offer such products or services.

• Advertising Partners. We may share your Personal Information with third-party advertising partners. These third-party advertising partners may set Technologies and other tracking tools on the Website or Services to collect information regarding your activities and your device (for example, your IP address, cookie identifiers, page(s) visited, location, and time of day). These advertising partners may use this information (and similar information collected from other services) for the purposes of delivering personalized advertisements to you when you visit digital properties within their networks.

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• Disclosures to Protect Us or Others

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We may disclose your Personal Information to external third-parties if We, in good faith, believe doing so is required or appropriate to:

• Comply with law enforcement or national security requests and legal process, such as a court order or subpoena;

• Protect your, Our, or others’ rights, property, or safety;

• Enforce Our Policies; or,

• Assist with an investigation or prosecution of suspected or actual illegal activity.

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• Disclosure in the Event of Merger, Sale, or Other Asset Transfers

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If We are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, or purchase or sale of assets, your information may be transferred as part of such transaction, or as permitted by law. If required by law, we will inform you that your Personal Information has been provided, transferred, or otherwise disclosed to a third-party.

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4. YOUR PRIVACY CHOICES AND RIGHTS

• Your Privacy Choices

The privacy choices you may have about your Personal Information are determined by applicable law and are described below:

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• Marketing Communications. If you receive an unwanted marketing email or text message from Us (a “commercial electronic message” or “CEM”), you can opt out of receiving future CEMs by clicking the “unsubscribe link” found at the bottom of those CEMs or by contacting Us. Note that you will continue to receive transaction-related communications regarding products You have purchased from the Website or notifications related to any Giveaways you have entered. We may also send You certain non-commercial communications regarding Our Services, and you will not be able to opt out of those communications (for example, communications regarding updates to this Privacy Policy or security breaches). 

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• Cookies and Interest-Based Advertising. You may stop or restrict the placement of Technologies on your device or remove them by adjusting your preferences as your browser or device permits. However, if you adjust your preferences, the Website and our Services may not work properly.

The online advertising industry also provides websites from which you may opt out of receiving targeted ads from data partners and other advertising partners that participate in self-regulatory programs. You can access these and learn more about targeted advertising and consumer choice and privacy by visiting the Digital Advertising Alliance of Canada and Network Advertising Initiative.

Please note you must separately opt out in each browser and on each device. See https://www.allaboutcookies.org/manage-cookies/stop-cookies-installed.html for more information on how to do so. Note that the opt out will apply only to the browser or device that you are using when you decide to opt out of cookies.  

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• Your Privacy Rights

In accordance with applicable laws, You may have the right to:

• Access Personal Information We have about you, including: (i) confirming whether We are processing your Personal Information; (ii) obtaining access to or a copy of Your Personal Information in a structured, commonly used, and machine readable format; and (iii) receiving an electronic copy of the Personal Information that you have provided to Us, or asking Us to send that information to another company in a structured, commonly used, and machine readable format;

• Request Correction of Your Personal Information where it is inaccurate or incomplete;

• Request Deletion of Your Personal Information if the Personal Information is no longer needed for the purposes it was collected; 

• Request Restriction of or Object to Our processing of your Personal Information including where the processing of your Personal Information is based on Our legitimate interest or for direct marketing purposes;

• Withdraw your Consent to Our collection, use, disclosure, or processing of your Personal Information. Please note that your withdrawal will only take effect for future processing and will not affect the lawfulness of processing before the withdrawal request. If you withdraw your consent, you may no longer be able to use all or part of the Website or Services; and,

• Lodge a Complaint to Us and/or the privacy authorities in your jurisdiction if you believe that applicable data protection laws have not been complied with.

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If You would like to exercise any of these rights, please contact Us as set forth in “Contact Us” below. We will process such requests in accordance with applicable laws.

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5. SECURITY OF YOUR INFORMATION

• We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy and applicable law. We use technical and administrative safeguards to protect Your Personal Information and take steps to require our third-party service providers and partners to have appropriate safeguards as required by law. We restrict access to Personal Information on a need-to-know basis to employees and authorized services providers whose job duties reasonably require access to your Personal Information. Unfortunately, no system is 100% secure, and We cannot ensure or warrant the security of any information you provide to Us, including your Personal Information. To the fullest extent permitted by applicable law, we do not accept liability for unauthorized disclosure of Your Personal Information by any third-parties.

• By using Our Services or providing Personal Information to Us, you agree that We may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the Website and Our Services.

• If We learn of a security system breach, We may attempt to notify you electronically by posting a notice on the Website, by mail, or by sending an email to you in accordance with the laws of your jurisdiction. We may also investigate the causes of any security breach, inform the privacy authorities in your jurisdiction of any security breach, and maintain records of security breaches in the form and for as long as required by law.

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6. RETENTION OF PERSONAL INFORMATION 

• We retain the Personal Information we collect as described in this Privacy Policy for as long as you use the Website or Services, to fulfill the purposes for which it was collected, and as long as permitted by applicable law in order to provide the Services to you, to pursue legitimate business purposes, to resolve disputes, to establish legal defenses, and to comply with applicable laws.  

7. INTERNATIONAL DATA TRANSFERS 

• You acknowledge and agree that all information collected and processed by Us may be transferred, processed, and stored outside of your jurisdiction including, but not limited to, the United States or other countries, which may have data protection laws that are different from the laws where you live. Your information may be accessible to law enforcement and national security authorities of the jurisdiction where We store such information. We endeavor to safeguard your information consistent with the requirements of applicable laws. If you have any questions about how we transfer, process or store Your information, please contact us as set forth in “Contact Us” below.

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8. CHILDREN’S INFORMATION

• The Services are not directed to persons under the age of 18 or the age of majority in any jurisdiction, and We do not knowingly collect Personal Information from persons under the age of 13 (or such other age as specified under applicable law) (a “Child”) without parental consent. If We learn that a Child has provided Us with Personal Information in violation of applicable law, We will delete any Personal Information We have collected, unless We have a legal obligation to keep it. If you are a parent or guardian and believe your Child has uploaded personal information to Our Website without your consent, you may contact Us as described in “Contact Us” below.

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9. THIRD-PARTY WEBSITES 

• The Services may contain links to third-party websites or applications, such as, but not limited to, our e-commerce and shipping providers’ websites  (collectively, “Third-Party Websites”), and Third-Party Websites may reference or provide links to the Website. These Third-Party Websites are not controlled by Us, and we are not responsible for the security or privacy practices of any Third-Party Website.  We encourage you to read the privacy policies of each Third-Party Website you interact with. Please use Third-Party Websites at your own risk.  

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10. SPECIAL INFORMATION FOR NEVADA RESIDENTS

1. If You are a resident of the state of Nevada and a customer of Ours, You have the right to opt-out of any “sale” of Your Personal Information. Simply write Us an email at info@emperiorwear.com. We will remove Your Personal Information before any sale of Personal Information is made.

11. SPECIAL INFORMATION FOR CALIFORNIA RESIDENTS

1. Our Company does not have enough total revenue to make it subject to either the California Privacy Rights Act (CPRA) or the California Consumer Privacy Act (CCPA).

1. We do not have over 25 employees.

1.  “Shine the Light” – In response to Your request (which You may only make once each calendar year), We will provide You either: 1) a list of the categories of personal information disclosed to other companies for their marketing purposes during the preceding calendar year, with the names and addresses of those companies, or 2) You may change or opt-out cost-free such information sharing as described below.

1. Updating Individual Information – You may request that We update Your Personal Information by contacting Us at info@emperiorwear.com.

1. Deleting Individual Information – You may request that We delete Your Personal Information by contacting us at info@emperiorwear.com Deleting Your personal information may cause disruption in the use of Our site.

12. SPECIAL INFORMATION FOR UTAH RESIDENTS

Our Company does not have enough total revenue to make it subject to the Utah Consumer Privacy Act (UCPA).

13. CONTACT US 

If you have any questions about Our privacy practices or this Privacy Policy, or you wish to exercise your rights as detailed in this Privacy Policy, please contact Our Privacy Officer at:

1. Our Company does not have enough total revenue to make it subject to the Utah Consumer Privacy Act (UCPA).